concept work: NIKE AIR ZOOM PEGASUS
project: NIKE AIR ZOOM PEGASUS
The Nike Air Zoom is an unparalleled creation that combines human ergonomics with advanced design technology and materials. The shoe has an all-new forefoot cushioning unit and foam for maximum responsiveness.
The result is a durable, lightweight trainer designed for everyday running.
We wanted to visually accentuate every detail from the shoe’s design while creating a style that reflects the concept behind the Air Zoom.
Art & Creative Direction