The main focus that Propella E-Bikes wants to deliver, rests in the idea that riding an electric bike should feel as if you were riding a regular bike + the benefit of increased assistance in speed and power on everyday rides that are not meant to be a work out.

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With the idea of speed + everyday activities, we though of a journey that would highlight the different landscapes a Propella rider could experience in any given day and how those could be navigated with the power and simplicity that Propella E-Bikes offer.